ATHLETE SPOTLIGHT

James Max

James Max is a dedicated motocross athlete riding a 450cc Husqvarna, known for his relentless drive on the track and unwavering commitment off it. A proud father of three and devoted husband, James balances his role as a family man with his lifelong passion for racing.

Currently qualified for the 2025 Loretta Lynn’s Amateur National Motocross Championship, James is no stranger to top-tier competition, with multiple past Loretta runs and consistent success at area qualifiers under his belt. He’s also the reigning 2024 Dade City Championship Series Champion in four classes, showcasing his speed, skill, and stamina.

As he chases new goals in both racing and life, James has partnered with Fitness Flow Coaching to elevate his performance on and off the bike. With tailored training and support, he’s building strength, endurance, and focus to stay at the top of his game while balancing fatherhood, marriage, and moto.

Mike Jones

Mike Jones isn’t just a dad—he’s a full-time MOTO DAD on a mission.

Fueled by passion and purpose, Mike is all-in on helping his daughter chase greatness in motocross. Whether it’s wrenching bikes, running drills, or pushing through long race weekends, he shows up every single day—ready to lead, ready to grind.

He’s not just raising a racer—he’s building a champion, leading by example and putting in the work alongside her.

With the power of Fitness Flow Coaching behind him, Mike is taking it to the next level—staying strong, focused, and prepared to give his daughter every advantage possible. Because when one of them wins, they both do.